Checkpoint Systems Enhances Care Label Offerings with Membership in GINETEX
Membership boosts care label production for GINETEX -compliant countries
THOROFARE, N.J – June 23, 2010 – Checkpoint Systems, Inc. (NYSE:CKP), a leading global supplier of shrink management, merchandise visibility and apparel labeling solutions for the retail industry and its supply chain, today announced it has joined GINETEX, the international association for textile care labeling. Joining GINETEX enhances the company’s apparel care label offerings and creates additional value for many of the world’s apparel retailers who require GINETEX-compliant care labels.
GINETEX created an internationally applicable care labeling system for textiles based on symbols. The pictograms used are registered trademarks and are the property of GINETEX. The care labeling system gives consumers and textile companies the correct information on the care and treatment of textile products, such as washing and drying instructions. The processes indicated by the symbols help to avoid any irreversible damage to the product.
GINETEX has a large number of national organizations as members. These organizations represent the textile and retailing industries and other interested parties concerned with textile care. They include: Austria, Belgium, the Czech Republic, Finland, France, Germany, Great Britain, Greece, Italy, the Netherlands, Portugal, Slovenia, Spain and Switzerland.
“Due to the organization’s recent expansion within Europe, membership in GINETEX is an added benefit in our already strong portfolio of apparel labeling offerings,” said Steven Davidson, president of Checkpoint’s Apparel Labeling Solutions business. “The GINETEX care symbols are a recognized, worldwide standard, and many retailers around the world need partners who are able to provide GINETEX -compliant care labels at the point of the garment’s manufacture.
“Checkpoint’s leading source tagging and trim program includes facilities in the heart of the world’s apparel manufacturing centers, and the fact that we can now provide GINETEX – compliant woven, heat transfer and printed fabric care labels, applied to the garment in the factory where it is made, is a significant benefit for both garment manufacturers and retailers alike.”
“GINETEX enables retailers and brand owners to comply with the various legal and country regulations far more easily, limiting the import problems and costs of re-tagging merchandise that can occur with chain stores working in several different countries,” said Adam Mansell, President of GINETEX. “Items arrive in retailers’ stores with the correct care labels applied and the symbols are acceptable to, and understood by customers, regardless of country.”
“We are pleased that Checkpoint has become a GINETEX member and will use its broad apparel labeling expertise and capabilities to further drive the quality of apparel labeling within our many member countries,” Mansell concluded.
GINETEX membership also allows Checkpoint to participate in GINETEX Technical Committee meetings. The GINETEX Technical Committee meets regularly to standardize the data format used by apparel labelers and to determine best practices for apparel labeling. The GINETEX care labeling system is continually evaluated to ensure that any new technical or ecological developments, as well as changes in consumer practices, are taken into account.
About Checkpoint Systems, Inc.
Checkpoint Systems is a global leader in shrink management, merchandise visibility and apparel labeling solutions. Checkpoint enables retailers and their suppliers to reduce shrink, improve shelf availability and leverage real-time data to achieve operational excellence. Checkpoint solutions are built upon 40 years of RF technology expertise, diverse shrink management offerings, a broad portfolio of apparel labeling solutions, market-leading RFID applications, innovative high-theft solutions and its Web-based Check-Net data management platform. As a result, Checkpoint customers enjoy increased sales and profits by improving supply-chain efficiencies, by facilitating on-demand label printing and by providing a secure open-merchandising environment enhancing the consumer’s shopping experience. Listed on the NYSE (NYSE: CKP), Checkpoint operates in every major geographic market and employs 3,900 people worldwide. For more information, visit www.checkpointsystems.com.