News & Events

Checkpoint Systems chosen by JYSK NORDIC as global partner for all its EAS solutions

April 11, 2016

Large-scale EAS deployment improves merchandise availability and boosts loss prevention efforts.


Checkpoint Systems, a leading global supplier of product availability solutions for the retail industry, has today announced that international chain JYSK NORDIC, which sells “everything for the home”, has selected it as its global partner for a full roll-out of RF-based electronic article surveillance (EAS) solutions in 18 countries*.


JYSK’s objective is to reduce shrinkage, ensure products are available for purchase and speed-up its checkout process. The key challenge for the retailer was improving customer experience, while enhancing its loss prevention capabilities.


“We have worked with Checkpoint in the past and trust that it will deliver this large-scale project. With Checkpoint, we found a vendor that could provide the best solutions to meet our EAS requirements. We were impressed with the enhanced detection, which enables us to place antennas up to six foot apart. We fully expect the continued roll-out to deliver a reduction in shrinkage and improve our customers’ experience in-store,” says Keld Marott, Director Service Centre at JYSK.


Mariano Tudela, Vice-President Sales Europe & MEA at Checkpoint Systems, added: “We’re pleased to be helping JYSK with the roll-out of this EAS programme. Our global footprint allows international retailers to complete roll-outs quickly and to a high standard, so they can benefit from their investment in a short period of time.”


1000 stores currently use Checkpoint’s EAS antennas and JYSK will now use CLASSIC STREET antennas at all new stores it opens across the globe. The retailer’s suppliers will now apply Checkpoint’s 410 and 710 labels to products at the point of manufacture, enhancing protection on items such as pillows and bed linens. Gen 3 Hard Tags and Sombrero tags will be applied in store to larger, high-risk products. The solutions will enable JYSK to widen the aisle width at the point of sales, creating a pleasant yet secure shopping experience.


The retailer will also utilise Counterpoint ECO deactivators at the point of sale, providing increased deactivation performance on smaller tags and labels, enabling it to decrease false alarms.


With technical experts in all 18 countries, Checkpoint will provide installation and on-going support, ensuring that the retailer’s investment in EAS technology is maximised.


*Denmark, Sweden, Norway, Finland, Poland, Czech Republic, Hungary, Slovakia, Netherlands, Slovenia, UK, Croatia, Bosnia, Serbia, Ukraine, Romania, Bulgaria, Greece


For more information, please contact:

Adam Craig / Tom Housden / Louis Buzuk

Storm Communications

020 7240 2444






JYSK NORDIC is part of the global JYSK GROUP, which is a leader on the European market in all articles for the bedroom, the bathroom, the livingroom, the window and the patio. JYSK GROUP has its base in Scandinavia: The first store opened in Denmark in 1979. Today, JYSK GROUP has over 2,300 stores and 20,000 employees in 41 countries. The turnover is 2.9 billion euro. In Germany and Austria, the name is DÄNISCHES BETTENLAGER – and JYSK in the rest of the world. The JYSK GROUP is organised into the following subsidiaries: JYSK NORDIC, JYSK FRANCHISE and DÄNISCHES BETTENLAGER. JYSK NORDIC has its head office in Aarhus in Denmark, which is where we also manage our franchisee partnerships. The head office for DÄNISCHES BETTENLAGER is located in Flensborg/Hanved in Germany.


About Checkpoint Systems, Inc. (

Checkpoint Systems is a global leader in merchandise availability solutions for the retail industry, encompassing loss prevention and merchandise visibility. Checkpoint provides end-to-end solutions enabling retailers to achieve accurate real-time inventory, accelerate the replenishment cycle, prevent out-of-stocks and reduce theft, thus improving merchandise availability and the shopper’s experience. Checkpoint’s solutions are built upon 45 years of radio frequency technology expertise, innovative high-theft and loss-prevention solutions, market-leading RFID hardware, software, and comprehensive labeling capabilities, to brand, secure and track merchandise from source to shelf. Checkpoint’s customers benefit from increased sales and profits by implementing merchandise availability solutions, to ensure the right merchandise is available at the right place and time when consumers are ready to buy. Listed on the NYSE (NYSE: CKP), Checkpoint operates in every major geographic market and employs 4700 people worldwide.

Twitter: @CheckptUK